5 Drugstore Products We’re Totally Obsessed With

We live in a world where finding quality, cheap cosmetics has become something of an internet sport. The $5 contour stick that rivals Kim Kardashian’s, the $9 foundation that’ll cover just about anything — millions of makeup lovers flock to magazines, YouTube, Reddit, and the like in search of those few products that make a beauty shopping problem a little easier on the wallet.
The good news is that drugstore brands have heard our cries loud and clear. Maybelline, Nyx Cosmetics, and E.L.F., to name just a few, have seriously upped the ante on their formulas and color ranges, creating quality products that give their much pricier counterparts a run for their money. Not only that, they’re redesigning packaging to create products that you’ll want to display on a vanity — not relegate to a side drawer.
Ahead, shop the cheap highlighter we’re reaching for over our $40 pan, the lipstick we love that costs less than a movie ticket, and more of the crème de la crème of drugstore beauty.
Want the wear-time and pigment of a liquid lipstick but can’t stand matte formulas? Milani’s new Amore Matte Liquid Lip Color will be your new go-to. Thanks to the lip lacquer’s gloss-like finish, it feels comfortable on the lips for hours (and yes, it does last for hours).
Milani Amore Shine Liquid Lip Color,$5.39, available at Ulta Beauty.
We can’t get enough of these easy-to-use, two-sided eyeshadow creams, which were finalists in our Beauty Innovator Awards. Not only are they pigmented and long-lasting, but they come in a variety of natural and bold hues.
L’Oréal Infallible Paints Eyeshadow,$8.99, available at Ulta Beauty.
Essie’s nail polish collection is all about ’90s nostalgia, so naturally the brand included a powdery blue lacquer called “As If.” We love pairing it with minimal nail art.

Essie Nail Polish in As If, $9, available at Ulta Beauty.

This potted eyeliner takes all the fuss and confusion out of traditional liquid formulas. Simply press your brush against the sponge; it will pick up just the right amount of pigment for an even, crisp line.

Catrice Liquid Gel Cushion Eyeliner, $6.99, available at Ulta Beauty.

E.L.F.’s Holy Smokes eyeshadow palette is everything you want in a shadow — soft, creamy, and oh-so-pigmented.

E.L.F. Mad For Matte Holy Smokes Eyeshadow Palette, $10, available at E.L.F.

Previous article10 Other Beaches in the Philippines You Can Visit While Boracay is Close
Next articleOn the Lookout To Get Bus Tours? Questions You Need To Ask To Find the Ideal